When people start to talk about 4Cs we can think of the following four approach: Communication, Connection, Cooperation and Collaboration.
Communication is a way of connecting with others, which can be achieved by messaging, video calling, emailing and so on.
Cooperated company allows people to use their licensed software and share with others. For example, most of the opensource software is free to use and their users can be able to see the internal codes and modify the software or even establish the same software.
Collaboration encourages people to come together as a team and work with others to accomplish specific projects or solve specific problems and tasks.
Connection. Nowadays, people can use network to associate with others or sharing information.
In my point of view, I think these 4Cs are really important and really helpful within an organization. In 21st Century, teamwork can attain the fastest, most effective, and precise products and services to be able to take one step ahead to their competitors. Also the connection within organization is really important and effective, video conference can help a lot of organization to connect others in difference geographic areas.